No matter how perfect a machine-made product is, handcrafted items are always special; mostly for the feelings imbibed in them. Every piece of handmade product preserves the artist’s love, affection and emotion that went into its making. The reason being, they have been crafted by heart!
And when it comes to crafting, India with her legacy of distinguished #handicraft heritage, always leads the horde in the world.
Indian art and crafts are not merely creations of our artisans, but these are the truest expressions of their soul. It is the manifestation of these aboriginal expressions, which stay embryonic to the sub continental clays and to no other topographical occurrence.
India Imprints being a collective effort invites you all to behold and explore our country’s tradition and heritage in their fullest grandeur. We intend to be that podium which would unite these artisans with you – for all of us to mingle into this eternal quintessence of our vibrant culture.
From dresses like sarees and kurtas to jewelleries like bangles or neckpieces and even home décors, Indian artisans are blessed with the brilliance of crafting or weaving every product with affection and care.
Again, unlike mass machine production, handcrafted items cannot be produced in bulk. They need both time and patience to bring precision in every piece of work. That is why; these handmade products are exclusive and precious – something very close to our hearts.
Remembering this forgotten timeless art and celebrating their legacy today is what India Imprints strives to achieve. We believe that by welcoming their creativity in our lives (no matter whichever form it is in); together, we can shape this collective identity which has always been much bigger than us since ages.
After all, simplicity and elegance is not in being classy alone, but in being #ethnic too!